A strong tour gives visitors orientation, context and a reason to continue.
Make orientation effortless
Start with clear menus, scene names and navigation. Maps and floor plans help visitors understand their place within a larger environment.
Use hotspots with purpose
Media should answer a question or enrich a point of interest. Attach relevant text, audio or video to meaningful locations rather than adding interaction everywhere.
Design for different devices
A desktop pointer, touch interface and headset create different interaction conditions. Controls, readability and loading behavior need to work for the intended audience.
Connect the next step
A property tour can lead to an enquiry. A museum tour can deepen learning. A venue tour can support planning. That next step should be part of the experience design.
Explore the connected capabilities behind this perspective.
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